
SalesBook is the premier, self-managed, content and communications portal for sales people, professionals, and small businesses. Anyone can register to set up their own online profile, post professional content, conduct CAN-SPAM compliant HTML email campaigns, participate in lead exchanges, and take advantage of premier services such as asset management tools and online meetings.
- Establish Your Presence Online - Become a Trusted Advisor - Keep Your Network Informed and Engaged - Analyze Your Activity and Maximize Your Results
...want to learn more?
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SalesBook Overview
SalesBook provides you with the premier, self-managed, personal website to establish your presence online, aggregate valuable content for your customers and prospects and have greater influence over their purchase cycle.
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[719.9 KB]
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The Evolution of Communication
Social Networking, The "Third Place", and The Evolution of Communication.
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[1.8 MB]
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A Better Sales Profile
The power of networking is not in the breadth of connections but in their value. Engage people who want to talk to you about your business, your products and services and what you have to offer.
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[132.1 KB]
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A Better Way to Manage Sales Content
A sales professional, no matter how good, cannot rely on his golden voice alone.
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[130.1 KB]
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Direct Marketing From Your SalesBook
SalesBook's easy-to-use HTML email engine, along with the lead generation and contact management tools, provide the sales professional with full direct marketing capability...
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[130.3 KB]
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Job Searching with your SalesBook
A state-of-the-art resume is no longer just a piece of paper. Job candidates looking for good positions today have an electronic presence specifically dedicated to their job search.
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[131.4 KB]
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Sales 2.0 - The Aberdeen Group
As the proliferation of online social media forums has forever changed the way customers gain information and feedback concerning a particular company's products or services, sales representatives are challenged to sell to a prospect base that potentially knows as much, if not more, about the competitive landscape than the reps themselves. Read this research and then think about how SalesBook puts reps on a level playing field.
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[9.3 MB]
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Cone's Business in Social Media Fact Sheet 2008
According to the survey, 59 percent of American consumers who use social media sites and tools are already interacting with businesses through social media, so it’s time for companies to start meeting their consumers where they already are. We also asked respondents how they felt about companies with a social media presence and the most appropriate social media interactions.
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[508.1 KB]
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CEO
PMB Direct Marketing, Inc.
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Sep 2005 - Present
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PMB Direct is an independent agency providing strategic consulting and agency services for large and mid-market clients. Our approach is based on a quantitative understanding of consumer and business purchasing patterns and is focused on maximizing response, engagement, and sales at the best possible return on investment.
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EVP, Sales & Marketing
Polaris Research, Inc.
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Jan 2006 - Present
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Polaris Research works with large advertisers to derive key ROMI insights through the application of proven econometric modeling techniques. Our findings include media ROI and elasticity, optimum service quality levels, and the effect brand affinity has on sales and revenue, allowing clients to quantify their current position in the marketplace and chart a clear course for future performance.
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Chief Client Officer
SalesBook Inc.
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Oct 2008 - Present
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SalesBook is the premier, self-managed, content and communications portal for sales people, professionals, and small businesses. Anyone can register to set up their own online profile, post professional content, conduct CAN-SPAM compliant HTML email campaigns, participate in lead exchanges, and take advantage of premier services such as asset management tools and online meetings. Join today @ www.SalesBook.com.
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SVP, Group Account Director
Rapp Collins Worldwide
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Feb 1991 - Sep 2005
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As a senior executive with Rapp Collins Worldwide (Ranked the #1 Direct Marketing Agency in the US in 2005, 2006 and 2007 by Advertising Age), I led key agency accounts and a diverse team of professionals from strategic planning, data analytics, brand planning, media, creative, interactive and production. I spearheaded the launch of Dell’s direct marketing efforts on behalf of their consumer division when it was launched in 1997 and managed the account for Rapp Collins through 2003, driving a measurable $1.5 billion in annual revenue for Dell. In addition to Dell, I also played a key role in new business wins and managed the several successful accounts including SBC/DSL, New Century Financial, Network Solutions, Interland, and Hewlett Packard.
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BA, Political Science & Economics
University of Michigan, Ann Arbor
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1987
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