KFA improves commercial processes through hard analytics of sales activities

"Thanks to Salesbook, we have access to analytical data related to our sales process. This translates into better decisions and effective work of the entire sales department"

- Hubert Bukański, Customer Service Manager

24 Aug 2021
Client Country Company size Products
ARMATURA KRAKÓW SAPolandOver 450 employeesSalesbook

KFA improves commercial processes through hard analytics of sales activities


The company was looking for a solution thanks to which it could support salespeople in their daily work and improve the processes related to the analytics of their activities. The challenge that the company faced was, on the one hand, to streamline the process and improve customer experience, and on the other hand, to gain knowledge about the best sales practices and transfer them to the entire sales department.


The company decided to supply the entire sales department with iPads with an installed and configured Salesbook. After proper training, the sellers could easily present the company's offer, argue and collect commercial orders.

All data on the actions taken by salespeople began to go straight to the back office application, which allows processes to be controlled by both managers and salespeople.


The company's management board believes that better analytical data translates into better team management. It was also possible to organize the work of the traders themselves, which is now a process. Finally, the possibility of placing orders directly via the Salesbook application is also a great convenience.

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